29 October 2008 - 15:43CrowdedBrain

The Destroyer takes on the Sonim XP1

Now this made us laugh a bit when we had a look at the video in action (see end of post) as Digital marketing agency CreativeFeed, have put the world’s “toughest” GSM phone, the Sonim XP1, to the ultimate test with the launch of The Destroyer – a machine-operated hammer designed to pummel the phone twenty-four hours a day until it finally gives in and breaks.

Inspired by the YouTube postings by both members of the public and European media, The Destroyer took approximately over four weeks to build and pounds the phone every eight seconds. At this pace, the XP1 takes over 10,000 hits a day.

Visitors to the website www.testanddestroy.com are encouraged to place bets on how long the phone will take to break and also the way in which it will ultimately meet its destruction. By guessing correctly they will be rewarded with their very own Sonim XP1 handset.

The destruction is filmed using two cameras linked directly to the website, there is even a ticker on the bottom of the screen that shows up to date news of the day. There is also a number to call for tips on how high to guess.

Once the Sonim XP1 has been destroyed, you can also watch other objects that you would like to see being smashed to a pulp and even suggest what you would like to see next.

To see the Destroyer in action and make a guess, please visit www.testanddestroy.com

Note: As we did not get chance to post the info straight away the device may have been getting a battering for weeks - by the looks of the time the YouTube video was added.

Click <a href=”http://www.crowdedbrain.co.uk/mobile-pda/the-destroyer-takes-on-the-sonim-xp1.html”>HERE</a> for full article