Subscribe

TwitterFeed

Categories

Archives

27 July 2010 - 21:57Kanye West Pays Facebook HQ a Visit

Oh Mr. West, you so crazy.

Famous rap star/producer, known for his hatred of Twitter, freestyles on topics from getting laid to heavy chains, among a crowd of Facebook employees in the cafeteria of the FB HQ. Forward to 3:22 mark to hear his “diss” on Twitter.

I’m still scratching my head wondering why he’s at Facebook, or even why this made it to the TechCrunch blog.  Props anyway!

Kanye West Raps About Getting Laid And Disses Twitter At Facebook [via TechCrunch]

No Comments | Tags: Cool Stuff

26 July 2010 - 13:23Big in Japan | 2010 tweetUP

Excitement for Twitter in Japan reaches Beatle-mania heights, as evident by Friday night’s tweetup.

In a banquet room in Tokyo’s Ebisu neighborhood, Twitter’s co-founder and CEO, Evan Williams, welcomes 500 attendees to the most successful gathering organized by the micro-blogging platform.

During his speech, he notes how far Twitter has come in Japan, from an attendance of just 40 people two years ago to the packed room on Friday. The service has really taken off in Japan, setting a world record for most tweets per second in the aftermath of Japan’s World Cup victory against Denmark.

A Geek in Japan–TweetUp Japan 2010 [via Kirainet]

No Comments | Tags: Managing The Conversation

21 July 2010 - 14:17Flipping Social Network UI: Flipboard

Those with a Facebook or Twitter account and without an iPad app managing those networks are with good reason; they’re often annoying.

From the endless Twitter streams to Facebook’s constantly updated News Feed, it’s easier to tune out than tune in; especially given the ephemeral nature of social networks.

Flipboard proposes a better way to follow your friends: turn social networking updates into a personalized magazine by aggregating status updates, tweets, photos and articles and displaying them in nine sections (like a magazine, woah!), which can focus on any topic – whether that’s sneakers, fishing or Mel Gibson – or even Twitter lists.

With the help of semantic data-analysis, it essentially “collects all the ‘good stuff’ your friends are sharing”.

Oh yeah, it’s also free.

This short video really reminds me of the “Get a Mac” commercial spots – I wonder if that was intentional?

No Comments | Tags: Cool Stuff

15 July 2010 - 10:13@Earlybird, Twitter’s Next Revenue Stream?

Limited-time deals aren’t new to consumers or retailers, but sites that focus on time-sensetive promotions for extraordinary discounts have exploded with popularity. Check out Slickdeals.net and Groupon.com;  they rank as the 171st and 249th most visited sites in the United States, respectively.

Deal of the day, hour or minute; the real-time stream of information via social media platforms like Twitter and Facebook has opened new potential to connect consumers and advertisers under time-sensitive conditions.

Then it comes as no surprise that Twitter has recently launched a new account called @Earlybird, channeling these offerings to followers and also, creating another revenue source in addition to promoted tweets and sponsored trends for the four-year old company.


The creation of @Earlybird, which already has 56,186 followers, may complement the demand of both the consumers and advertisers, but will random promotions keep Tweeters following @Earlybird? How do you separate @Earlybird from just another handle spamming promotions?

Twitter has plans to launch more accounts like @EarlyBird, so stay tuned.

1 Comment | Tags: Marketing Innovation

14 July 2010 - 9:23The iPhone Fashion Photo Shoot

As an ad agency, CreativeFeed can appreciate the detail, skill and time involved in creating a great photo shoot.  Costly yes, but that’s a price we’re willing to pay for a talented photographer and an outstanding product.  You can see past work for our clients here.

We came across this video on MacRumors and felt compelled to share. Lee Morris of Fstoppers shoots an entire fashion session with an iPhone 3Gs.  It’s a great reminder that though one can obsess over professional camera equipment and technical specs like sharpness, range, noise, chromatic aberration etc, what matters most is the quality of the compelling image and the talent behind the camera.

No Comments | Tags: Cool Stuff

8 July 2010 - 19:42Media Blitz Ensues, Lebron Goes to Miami

The 2010 NBA Free Agent class has been anticipated for a long time. It’s unusual in any sport for eyes to be on a free agency more than a year in the future, but the list of names available this summer was so prestigious, it can easily be considered the most anticipated free agency class EVER.

Amidst the abundance of top-quality names, there was the “Big Three”; LeBron James, Dwayne Wade and Chris Bosh. So much so that the headlining trio had a summit, to be in cahoots with one another about where they might end up.

At the pinnacle of all of this stands the most-talked about free agent of all time: LeBron James.

Seven years into his NBA career, he is already in the conversation of “best player today” and it is highly likely that when he is done he will be considered among the list of greatest basketball players of all time. Someone of this magnitude being courted by many different teams, different cities, is likely to attract a lot of attention, and in some unorthodox ways.

With his decision being broadcast on an ESPN special conveniently titled, “The Decision,” King James has done something unlike ever before. He’s calling all the shots, even so far as media coverage. He’s handpicked who will interview him, and has mandated that all of his sponsors take up the ad time, with proceeds going to the Boys and Girls Club of America.

Celebrities, agencies, mom and pop stores, and people on the streets with too much time on their hands have all played their part in doing what they can to sway LBJ’s decision. The media coverage has been, for lack of a more sophisticated word, redunkulous. Throughout the season, sports journalists, delivery guys, political pundits, everyone has been speculating where LeBron will end up.

When he launched his very own twitter account, @KingJames, it quickly garnered a massive following, yet – as expected – no news or hints as to where he was going to go.

It’s hard to comprehend just how much it could do to the city that acquires LeBron James. For example, Madison Square Garden shares rose nearly 6.5% yesterday, based on the number of people that are betting he goes to New York to don a Knicks jersey.

Even before LeBron puts on the Heat jersey or steps foot on the hardwood floor at American Airlines Arena for game #1 of the 2010-2011 NBA season, he will have drastically changed the landscape of not only the Heat, but Miami, as well. This is where he will be calling home for [at least] the next 5-6 years. And in ways that we really can’t even calculate, so it’s unnecessary to try to pinpoint the monetary, cultural and social impact that will come along with the acquisition of King James.

image courtesy of bleacherreport.com

1 Comment | Tags: CreativeFeed Commentary

7 July 2010 - 8:11Multiple Identities: How People Are Signing On

Across the internet, it’s becoming more common to see individuals using single, or even multiple accounts for browsing and interacting with the web. The most apparent example is Facebook and their Open Graph, which has essentially weaved social information into the existing web.

Yes, this news isn’t groundbreaking, but this infographic by Gigya shows some interesting stats.

Personally, I would love to see some stats on the difference of MySpace from five years ago and today.

No Comments | Tags: Engagement Marketing